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Job Details

Social Media Manager - Germany at GoEuro
Berlin, DE
About GoEuro

Driven by our team of over 200 people from more than 40 different countries, GoEuro is changing the way we travel across Europe. With GoEuro you can compare and book trains, buses and flights to anywhere in Europe with one simple search, on mobile, app or desktop. By offering transparent pricing and easy booking, GoEuro makes travel planning simple, flexible and personal.

With over 500 European transportation partners across 12 countries, GoEuro is one of Europe’s fastest growing travel companies backed by 10 million monthly users and the world’s leading tech investors.

As a Social Media Manager at GoEuro you will...

...be responsible for managing all GoEuro social media channels in DACH region and developing social media growth strategies (paid and organic) at a local and international level. Working together with social media managers in other markets, content managers, designers, and copywriters, as well as other marketing teams (SEO, Performance Marketing, PR, CRM) you will create compelling social media campaigns, execute all organic social communications and supervise the execution of paid social advertising campaigns. In addition, you will:

Develop and manage social media growth strategies across GoEuro social media platforms in DACH region
Develop creative and compelling content ideas, supervise the creation and execute the communications
Develop strategies for paid social media campaigns and support the execution
Develop ideas of fan base activities as well as driving engagement and traffic activities
Ensure high quality community management
Ensure ongoing optimization of practices by tracking and evaluating results on an ongoing basis
Continuously assess and integrate emerging social media platforms, tools and trends that present new opportunities
Ensure competitor monitoring and social listening using social media management tools (Falcon, Fanpage Karma).
Outreach and seeding of relevant GoEuro content (text, video etc.) to various groups, pages, influencers and communities.
Your profile:

You speak German at a native level and speak English fluently; additional language skills are always highly valued in GoEuro
You hold a Bachelor’s degree in Business, Marketing or a related field from an accredited university
You have at least 1 year of professional experience in social media marketing
You possess in-depth knowledge of social media platforms and posting formats
You have experience in developing social media growth strategies and engaging social content.
You are experienced with Google Analytics, Facebook Ads Manager and social media management/monitoring tools
You know how to define performance objectives and interpret KPIs to optimise practices
You are as creative as you are analytical and always keep up to date with the latest industry trends
You possess strong interpersonal skills
You have excellent writing and communication skills
Our Offer

An office in the centre of Berlin’s thriving startup scene
Flat hierarchies and everyday opportunities to learn, grow and develop
A diverse team of over 40 nationalities
Free lunches, yoga, German lessons and more
Competitive compensation